Packaging for jewellery, watch and eyewear brands

Your brand gets the credit. We're fine with that.

Custom packaging in studio light

Since 1953 we've shaped first impressions for jewellery, watch and eyewear brands across three continents. Packaging and display systems designed to represent your brand, protect your product and work in the real world.

Briju
Kapten & Son
Camille Brinch Jewellery
Kalevala
Missoma
PDPaola
Paul Hewitt

Partner to 400+ brands worldwide

Westpack in numbers

Since 1953
Founded in Denmark
~200
People across DK & Asia
400+
Key accounts served
14,000 m²
Warehouse & production in Denmark
AAA
Credit rating (Bisnode)

Headquartered in Denmark, with our own offices in China and Indonesia, and sourcing through trusted partners across Europe, India, Indonesia and China.

  • ISO 9001·
  • FSC®-certified (DK + Asia)·
  • UN Global Compact·
  • CSR reporting since 2014·
  • QHSE in Denmark·
  • ISO 14001

Our process

From brief to repeat order.

Explore the full process
Hands refining a packaging prototype
  1. 01

    We meet

    We get to know your brand, products, needs and ambitions.

  2. 02

    We design

    Materials, structure and finishes come together in a solution built around your brief.

  3. 03

    You approve

    Samples let you see, feel and refine the solution before moving forward.

  4. 04

    We plan production

    We match your project with the right production setup based on volume, complexity, timing and cost.

  5. 05

    We produce

    Production begins, with quality controls before, during and after the production run.

  6. 06

    We plan logistics

    Stock, shipping and delivery are planned around your markets, volumes and needs.

  7. 07

    We deliver

    Your packaging arrives where you need it, ready to use.

  8. 08

    We support

    Repeat orders, adjustments and ongoing optimisation keep your packaging moving with your business.

Why Westpack

A long-term packaging partner, not a one-off vendor.

A vetted supplier network, stock on two continents and a single point of contact, built for brands that ship every week.

  • Westpack Design Studio

    Our in-house design team turns your brief into production-ready packaging, balancing structure, materials, finish, cost and material use.

  • One Stop Shop

    Boxes, pouches, bags, displays, accessories and more, all managed through one packaging partner.

  • Tarnish testing

    Every product is tarnish-tested in-house in Denmark and Asia before it ships, so your customers never unbox a discoloured piece.

  • Competitive pricing

    Every brief can be matched across our vetted supplier network to find the right balance of cost, quality and production setup.

  • Diversified supplier network

    A vetted supplier network across Europe and Asia gives you flexibility in capacity, production location and sourcing.

  • Logistic solutions

    Flexible warehousing, call-off agreements and worldwide delivery.

  • Consignment stock EU/Asia

    Benefit from larger production runs without taking it all into your own warehouse. We hold agreed stock in Europe or Asia, and you pay as you draw it down.

  • One contact, end to end

    One named account lead from first brief to reorder. No handovers, no lost context.

One partner across the entire packaging chain.See how we work

Create the moment before the product.

From first idea to finished brief, we help you define the right next step.