Packaging for jewellery, watch and eyewear brands
Your brand gets the credit. We're fine with that.

Since 1953 we've shaped first impressions for jewellery, watch and eyewear brands across three continents. Boxes, pouches, bags, displays and after-sale goods built to be opened, kept, and reordered.
Or write directly to Carsten Birk, cb@westpack.com


Partner to 400+ brands worldwide
For sourcing & procurement
Better landed cost. Same standard.
Every brief is quoted across a vetted partner network in Europe, India, Indonesia and China. With consignment stock in the EU and Asia, you get large-batch pricing without tying up capital or warehouse space, and reorders keep moving.
See the products →For brand & creative leads
Packaging that makes the product feel right.
Our in-house design studio develops bespoke structures, materials and finishes, from first concept and prototype to a hand-feel that stays consistent across every market, from Madrid to Tokyo.
See selected work →For leadership
Packaging supply, without the worry.
With an AAA credit rating and operations dating back to 1953, our teams in Denmark, China and Indonesia keep production close, quality consistent and lead times predictable, so you can plan launches and reorders with confidence.
See why we're built to last →Westpack in numbers
- Since 1953
- Founded in Denmark
- ~200
- People across DK & Asia
- 400+
- Key accounts served
- 14,000 m²
- Warehouse & production in Denmark
- AAA
- Credit rating (Bisnode)
Headquartered in Denmark, with our own offices in China and Indonesia, and sourcing through trusted partners across Europe, India, Indonesia and China.
- ISO 9001·
- FSC®-certified (DK + Asia)·
- UN Global Compact·
- CSR reporting since 2014·
- QHSE in Denmark·
- ISO 14001 (in progress)
Our process
From brief to repeat order.

- 01
Brief
We listen to your brand, product range and the customer moment you want to design for.
- 02
Direction
Materials, finishes and structure proposed against your existing identity.
- 03
Samples
Physical prototypes you can hold, refined until the hand-feel is right.
- 04
Production
Produced in Denmark and across our vetted partner factories in Asia, with our own QC teams on-site and lead times agreed up front.
- 05
Delivery
Quality controlled, stored in our 14,000 m² Danish warehouse, shipped to your sites.
- 06
Reorder
One contact, the same standard, every time you scale or relaunch.
Products
One system, every touchpoint.
By segment
Why Westpack
A long-term packaging partner, not a one-off vendor.
A vetted supplier network, stock on two continents and a single point of contact, built for brands that ship every week.
Westpack Design Studio
Our in-house design team develops creative packaging concepts from brief to prototype, refining structure, materials and finish to cut cost and waste without lowering the brand experience.
One Stop Shop
Packaging, displays, pouches and accessories. Everything from one partner.
Tarnish testing
Every product is tarnish-tested in-house in Denmark and Asia before it ships, so your customers never unbox a discoloured piece.
Always the sharpest price
Multiple vetted suppliers quoted on every brief. You see one price, the lowest landed cost we can stand behind.
Diversified supplier network
Multiple certified suppliers across Asia to ensure resilience and flexibility.
Logistic solutions
Flexible warehousing, call-off agreements and worldwide delivery.
Consignment stock EU/Asia
We hold an agreed production volume for you and you only pay as you draw it down. Large-batch pricing without tying up capital or warehouse space.
One contact, end to end
One named account lead from first brief to reorder. No handovers, no lost context.
Selected work
Packaging for brands that ship.
Brands you've held in your hand.
Insights & resources
Practical reads for packaging decisions.
ESG & policies
ESG reports, policies and certificates
Code of Conduct, ISO certificates, ESG reports and compliance documentation. Collected in one place for procurement and approval.
Open resource (opens in a new tab)Responsibility & CSR
Westpack's responsibility approach
Responsible business, supplier standards and long-term partnerships. How we work with the brands and the factories behind every order.
Open resource (opens in a new tab)Sustainability insights
Sustainability insights for packaging buyers
Articles on packaging legislation, material guidance and compliance, written for professional buyers running real launches.
Open resource (opens in a new tab)Create the moment before the product.
From first idea to finished brief, we help you define the right next step.







